 Max Muscle is one of the largest franchisors in the nation's $30 billion/year health & fitness industry. Established in 1991, Max Muscle offers fitness & nutrition consumers multiple high quality product lines, including high-quality sports nutrition supplements as well as a complete line of workout and casual wear.
Max Muscle stores are conveniently open evenings and weekends, and are primarily located in strip shopping centers and other high traffic retail areas. Max Muscle stores carry an extensive line of high quality sports nutrition supplements—including those hard-to-find-products—as well as our cutting-edge apparel and copies of Max Sports and Fitness magazine featuring expert advice and award-winning articles.
Why Max Muscle?
- Health & Fitness is on the mind of most Americans
- Manager Run Units
- Multi Unit Market Penetration Strategy
- Ongoing Demand
- Local Training and Support System
- Minimal Staffing Required
"I always considered myself one of the “lucky ones” in my corporate career, surviving every downsizing and rightsizing, managing to continue my upward mobility, steadily improving my position within the corporation and financially. But at what cost? Endless, mindless meetings, bureaucracy, mediocrity, turf wars, and a life of living out of a suitcase.
Finally an enlightened associate introduced me to the world of franchising and the concept of being in business for yourself but not by yourself. After extensive due diligence the Max Muscle concept was the obvious choice. Max Muscle offered a great business model with opportunities to develop a region of the country, an area within a market or a single unit. Max Muscle’s corporate personnel were personable, professional and most importantly highly ethical. The products, the systems, the store fixturing are second to none. Today my time is spent in building our Max Muscle team and helping others to achieve their goals and objectives, both physically and fiscally."
Tom Youngerman
Regional Director and Unit Franchise Owner.
Scottsdale, AZ
Who Are We Looking For?
Prior experience in the health & fitness industry is not required. This is a true executive opportunity. Frequently, owners maintain a current career. Management and personnel development skills are essential, but day-to-day management of the stores are often handled by certified managers. | 
